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Mirror, Mirror : An Advertiser's Scrapbook

Accession number: 
1983.0017
Production Years: 
1983

Languages:

Film Properties: 
Length (minutes): 
26
Holding Institutions: 

York University, Toronto, Ontario: 16mm.

Carleton University, Ottawa, Ontario: VHS.

Library and Archives Canada: 3/4.
"Affecting everything from our eating habits to our choice of furniture, mass advertising has a great influence on our lives. Through the use of print and television advertising dating from 1889 to the present, MIRROR, MIRROR : AN ADVERTISER'S SCRAPBOOK takes a nostalgic look at the history of advertising in Canada and at the same time examines how through the years it has mirrored changing social trends and values."

Bibliography: 

University of Waterloo Audiovisual Services Catalog.
"This is a nostalgic review of nearly a century of advertising in Canada. This tightly edited montage of print and electronic ads from 1889 to the present is also a record of social change. As hundreds of ads flash across the screen and background voices recite snippets of yesterday's sales pitches, the narrator comments, sometimes wryly, on the historical events and social trends that determined the content and tone of each era's advertising. Viewers will delight in ads they remember and chortle at some from the past."

Online Database National Film Board of Canada.
"Affecting everything from our eating habits to our choice of furniture, mass advertising has a great influence on our lives. Through the use of print and television advertising dating from 1889 to the present, Mirror, Mirror: An Advertiser's Scrapbook takes a nostalgic look at the history of advertising in Canada and at the same time examines how through the years it has mirrored changing social trends and values."